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MEDIA ADVISORY


 

World of Futsal, Futsal Focus and SoccerToday Announce Strategic Global Media Partnership 

A historic partnership for the advancement of futsal — Top sports news authorities form partnership to build deeper connections with audiences and provide more compelling content, with the goal of growing the game.

 Belfast, Northern Ireland, April 30, 2019 — Keith Tozer, Founder and Host of the World of Futsal, Stephen McGettigan, Managing Director of Futsal Focus, and Diane Scavuzzo, Editor-In-Chief of SoccerToday announce a strategic global media partnership.

 The new, three-way partnership between World of Futsal, Futsal Focus and SoccerToday will provide unparalleled media coverage of futsal, increasing the visibility of the global sport. With futsal’s most comprehensive media platforms working together, and their combined reach of nearly 200,000 social network followers, important futsal news with receive increased exposure.  With the goal of collaborating across multiple platforms, this new strategic global media partnership will more effectively reach futsal fans with authentic, engaging and relevant news to meet the challenging demands of the market. 

“I am extremely proud and honored to part of this dynamic strategic partnership with Futsal Focus and SoccerToday,” said Keith Tozer who launched the World of Futsal podcast in 2018 after being head coach for the U.S. Men’s National Futsal Team for twenty years. “We come together to promote futsal globally and help bring the sport into the mainstream.”  

The World of Futsal has 45,000 listeners in over 120 countries. Tozer is also the Commissioner of America’s soon to be launched Professional Futsal League (PFL), and a FIFA Futsal Instructor as well as the Technical Director of U.S. Youth Futsal. 


The World of Futsal’s guest have included the Javier Lozano, President of Spain’s Professional Futsal League (Liga Nacional de Futbol Sala), Diego Giustozzi, Head Coach of ElPozo LNFS and 2016 World Cup Champion Argentina, Allie Long, U.S Women’s National Team, Anson Dorrance, Head Coach at University of North Carolina, Laurent Morel from UEFA Futsal Competitions, Jon Parry, Founder of U.S. Youth Futsal, Alex Para, Founder of U.S. Futsal, among many others. Stephen McGettigan, Founder and Managing Director of Futsal Focus said, “Information is key to the growth of futsal and it is an honor to work with Keith and Diane to educate and attract more people to our beautiful sport. Coming together to contribute to the betterment of futsal’s promotion is an example of the leadership needed to see this game prosper further.” Futsal Focus was launched in 2012 on Facebook and has grown across multi-channels and has established a global social media following of over 60,000 and growing every day. The social media following is aided by the official website FutsalFocus.net. Futsal Focus monitors the industry, seeking ways to positively impact futsal. Futsal Focus has a partnership with the Irish Football Association to launch their first ever International Futsal tournament in Ireland. “Futsal’s world-wide popularity has increased significantly, especially in the United States where there is an estimated 20% increase in kids playing futsal,” said Diane Scavuzzo, Founder and Editor in Chief of SoccerToday.  “It is essential that we innovate and consistently reach our audience with compelling news. This media partnership gives all of us the opportunity to benefit from the overlap in our audience and extend our reach collectively. More than 3 million people have read our soccer and futsal news and the convergence of expertise created by this partnership will produce richer and more comprehensive integrated content.” “Our SoccerToday.com readers already benefit from our partnership with Keith and we are excited to start working with Stephen,” said Scavuzzo. Scavuzzo began publishing news on futsal in 2010 and has watched the game grow exponentially in the youth market. SoccerToday - The Voice of American Soccer publishes news everyday, delivers over 45 million ad impressions annually, has a combined social media reach of 70,000 followers and an estimated 250,000 email subscribers to the SoccerToday’s weekly newsletter.

 Related Links: Futsal Focus — FutsalFocus.net SoccerToday — SoccerToday.com World of Futsal — WorldofFutsal.com  The podcast can also be heard on iTunes, Stitcher, SoundCloud, and Spotify.


WORLD OF FUTSAL


During the last decade the game of Futsal has been experiencing a huge growth around the world in all aspects of the game.


Outdoor soccer stars around the world have all credited their success on the global stage back to the game of Futsal during their developmental years. Because of their success and the fact that Futsal is such a wonderful and exciting sport on its own we are now seeing grassroot programs emerging in all six Confederations as well as over 200 Member Associations.


Professional futsal leagues continue to emerge for both men and women and for the first time Futsal will be an Olympic Sport in the upcoming Jr. Olympics in Buenos Aires, Argentina.

From all the corners of the globe successful men and women have been spearheading all these initiatives and the “World of Futsal” podcast hosted by Keith Tozer is going to bring them altogether. Hear from all of them as well as fans, sponsors, coaches, directors, owners, instructors, referees and many many more!


So tune into the World of Futsal each week on the Edge Podcast Network to hear the most updated Futsal news as well as all the personalities of the game!

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